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YouTubeCapMint Daily
How a Brand Without a Logo Became a Global Giant
Why would a company remove its own logo—and still become one of the most iconic global brands? This is the story of MUJI, Japan’s minimalist giant. In the 1980s, when flashy branding dominated the market, MUJI made a bold move: no logo, no unnecessary packaging, just simple, high-quality products. From clothes and furniture to food, MUJI ...
4K views3 weeks ago
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