Following on from the release of its Pro V1x Left Dash, Titleist has confirmed the release of a refreshed AVX ball for 2026 which claims to provide more greenside spin and control while maintaining ...

WHAT YOU NEED TO KNOW: The third iteration of the Titleist AVX features a reformulated core and a new aerodynamic package on the cast urethane cover to produce the driver and iron flight of the ...

After some serious test marketing in warm weather climates, the new AVX from Titleist ($47.99/dozen) is now officially available to players across the country. Manufactured at the same facility in New ...

For most of golf’s history, the markings on a golf ball were an afterthought. A small sidestamp, maybe a logo, and if you were serious about putting you pulled out a Sharpie and drew a line along the ...

Specs: AVX is a low-flying, low-spinning premium ball with soft feel and added greenside control; Tour Soft offers soft feel with faster core tech and reformulated cover for all-around performance ...

Titleist is testing a new model called AVX in select markets in the U.S., with an eye toward potentially introducing it in 2018, company representatives confirmed to GOLF.com. GolfWRX first reported ...

In the golf ball business, there is Titleist and everyone else. The slogan "the No. 1 ball in golf" has multiple meanings, but the statement easily can be supported by Titleist through retail ...

What’s new: More ball speed, distance and spin around the greens. How does this happen? The new AVX, which touts the lowest flight, lowest spin and softest feel of Titleist’s three premium balls, ...

What you need to know: The fiith iteration of the Titleist AVX features a reformulated core and a new aerodynamic package on a softer cast urethane cover to produce the driver and iron flight of the ...