Tyler Lacoma has spent more than 10 years testing tech and studying the latest web tool to help keep readers current. He's here for you when you need a how-to guide, explainer, review, or list of the ...

Let’s make this clear, RankBrain is not a Google algorithm, it is a component of Google’s Hummingbird algorithm RankBrain is a powerful AI-based system that helps Google understand search queries ...

RankBrain does more than just understand language. That said, we dug deep to provide clarity on what RankBrain is and how it impacts search results. Google’s understanding of human language is made ...

Artificial Narrow Intelligence (ANI): This is like AI for one particular thing (e.g. beating the world champion in chess). Artificial General Intelligence (AGI): This is when the AI can perform all ...

Google’s Gary Illyes has provided a matter-of-fact explanation of how the RankBrain algorithm works. He also cleared up some theories and misconceptions about the algorithm that others have put out ...

One day the AIs are going to look back on us the same way we look at fossil skeletons on the plains of Africa. An upright ape living in dust with crude language and tools, all set for extinction. – ...

In the past couple of weeks there has been a reinvigorated fervor surrounding artificial intelligence, with “AIO” (Artificial Intelligence Optimization) rearing its head on agency websites and blogs.

Recently we have been hearing more about Google’s neural matching but the truth is, we don’t know much from Google on what neural matching is and how Google uses it. Google answered several questions ...

Like it or not, if you’re a marketer, you spend a lot of time thinking about Google. You have to consider whether Google will like a piece of content every time you publish something, and that extends ...

I love when Gary Illyes talks about Google. He was asked about what is RankBrain and goes off to explain that "RankBrain is a PR-sexy machine learning ranking component." I would love to see how ...

Matt McGee live-blogged the SMX Advanced keynote with Google’s Gary Illyes, but I wanted to summarize the points made in that keynote that I felt were important, because there were many. We learned ...