StackAdapt, the leading AI advertising and orchestration platform, today released its annual State of Programmatic Advertising 2026 report, revealing that marketers who unify channels, consolidate ...

BidSwitch sits in a unique position, serving as an infrastructure layer that is currently powering a global integrated network of 350+ DSP and SSP partners. A core aspect of our business includes ...

As digital buying becomes more prevalent in radio and data-driven metrics drive advertising, industry experts are predicting a rise of programmatic across the entire audio content spectrum – but can ...

Affiliate marketing is credited for its measurability and performance, especially as it continues to mature. Yet many programs still prioritize short-term conversion metrics over the complexity of ...

Fresh off its IPO in April, ad verification provider DoubleVerify saw its revenue increase 44% to $76.5 million year-over-year in Q2, fueled by the growth of programmatic. DoubleVerify took in $37.9 ...

Disney may be growing overall revenue, but it’s losing streaming subscribers. Not the best tidings the week before upfronts. The entertainment giant reported its Q2 earnings for the year on Wednesday, ...

“The independent market is in an era of turbo charged growth,” said Katy Loria, CRO, FreeWheel. “This growth is fueled by the increasing adoption of programmatic advertising by marketers, coupled with ...

Pharma is after eyeballs. Not just literally for donation, of course, but as more and more options are out there catching attention—traditional media, digital, apps, smart speakers, podcasts, ...

New partnership expands access to Bell Media’s premium inventory across connected TV and digital channels via StackAdapt’s programmatic platform StackAdapt’s unique integration with Bell Media brings ...

The report, created by analysing the billions of ad impressions served across the PubMatic platform, provides insight for publishers and advertisers on the dynamics driving this market. Monetised ...

While much has been made of the strong adoption of programmatic buying, a new report from the Interactive Advertising Bureau and PwC reveals adoption is stronger on desktop, with mobile facing a ...

Ahead of ATS Singapore, Franck Vidal, director of Southeast Asia sales & partnerships, Vistar Media, discusses programmatic digital out-of-home (pDOOH). In this exclusive Q&A, Vidal assesses the ...