Nexxen recently announced a partnership with Unity Software that integrates Unity’s in-app mobile gaming inventory into Nexxen’s platform, giving advertisers access to AI-resilient, ...
Unity Software (NYSE:U) has partnered with Nexxen to bring Unity’s large in-app gaming ad supply into Nexxen’s demand-side platform. The collaboration focuses on AI-resilient, non cookie dependent ...
Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...
Unity’s AI-led ad-tech and game dev growth boosts ROAS and revenue, supports strong guidance, and keeps valuation attractive.
AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a “successful turnaround,” Wedbush Securities said. “AppLovin currently has a ...
From their peak in late 2022, shares of video game engine developer Unity (NYSE: U) have tumbled more than 80%. The company's revenue dropped by 17% in 2024 as Unity reckoned with years of bad ...
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has released the findings of its report on the mobile game advertising sector in Southeast Asia ...