Forbes contributors publish independent expert analyses and insights. I cover female entrepreneurship, visibility, and personal branding. Nov 04, 2019, 06:50am EST This article is more than 6 years ...

Marketing channels or strategies with unknown ROI can be a hard sell internally with resources and budgets reserved for proven channels. This is exceptionally true for any SMB owner, marketer or ...

Want to spend less for more, get engagement, and follow-up contact info? Then use Facebook click-to-Messenger ads. Learn how to create one here. There’s this one weird trick you can do to totally ...

Facebook will now allow businesses to deliver automated customer support, e-commerce guidance, content and interactive experiences through chatbots. By providing utility through its huge developer and ...

Facebook's updates to Messenger chatbots will help expand its versatility in handling a wider range of interactions with customers and make them more transparent when handing off a conversation to a ...

Chatbots are one of the most interesting emerging business models in mobile tech. At their core, they represent an entirely new way of communicating with other individuals, businesses, and services — ...

theScore, a publicly-traded mobile-focused sports media company based in Toronto, today announced that it is the first sports company to use chatbots on Facebook Messenger. theScore’s bot will allow ...