Imagine this. Someone writes a detailed brief for a new campaign. It's handed to a copywriter who writes the copy. That copy then goes through multiple reviews and changes by a minimum of two other ...

Marketing your business at a trade show is one of the most effective ways to promote your business, but only if it’s done right. Throughout a trade show, you’ll meet a variety of potential customers ...

AI-powered copywriting technology may not be widely embraced, but it’s here. One of the firms pioneering the process is London-based Phrasee, launched in 2015. I recently asked Phrasee CEO Parry Malm ...

One of the most frustrating things when you’re running a business is not getting the conversions you want. Now, it's easy to blame design, authenticity or even load time. And while all these could ...

Haley Slade was against ChatGPT at first. The founder and CEO of Slade Copy House, a copywriting agency, believed the artificial-intelligence tool couldn't replace a human copywriter. That may still ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Leigh Dow Artificial ...

Regie.ai, a startup using OpenAI’s GPT-3 text-generating system to create sales and marketing content for brands, today announced that it raised $10 million in Series A funding led by Scale Venture ...

Opinions expressed by Entrepreneur contributors are their own. One of the most frustrating things when you’re running a business is not getting the conversions you want. Now, it’s easy to blame design ...