In an interesting change of focus (yuk yuk), Hasselblad is opening its high-end imaging tools up to a wider range of people than ever before. And it begins with the X1D, the world's smallest and most ...

When the Hasselblad X1D (or the Hasselblad X1D 50C, to give its full name) arrived in 2016, it was a genuine game changer. I know, I know, that's an incredibly overused phrase – but here it was ...

Paris is a magical place if you have the right partner, and who better than Hasselblad's X1D? The first-ever medium-format mirrorless camera (available in silver or black) is slim, stunning and easy ...

If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement. There’s a class of cameras designed almost exclusively for studio use. Expensive, hulking things, ...

“We don’t know how exactly DXO tests, but the Nikon D850 was tested the week before us and set a record score,” says Ove Bengtsson, longtime head of Hasselblad product development. “Our X1D then ...

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Back in June of last year, I previewed the Hasselblad X1D. Then, it was a pre-production model, which I had hoped would launch and become the powerful mirrorless medium format camera that it is now.

is an editor overseeing The Verge’s product reviews and service journalism programs. Dan has covered the technology world for over a decade at The Verge. Hasselblad has announced the new X1D II 50C, a ...

“The refined X1D II makes medium format's case for being the next full frame, but comes up short of a must-have.” “Why you can trust Digital Trends – We have a 20-year history of testing, reviewing, ...

Lightweight, portable medium-format camera. Stylish body. Massive rear touchscreen. Great viewfinder. Leaf shutter design makes it amazing for outdoor portraits or anything involving a flash. A ...