QR codes have proved versatile and efficient in the feedback collection arena. These matrix barcodes redirect users, upon scanning by a smartphone’s camera, to websites, questionnaires, or any other ...

QR codes can be an efficient method of gathering customer satisfaction data for retailers and retail pharmacies. The pandemic created a resurgence for QR codes as brands and companies alike were ...

Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. The idea for QR codes was first conceived to help track automotive ...