Lord & Taylor is going against the grain and bringing back its cursive logo. The department store is set to relaunch this year as an online discount luxury retailer after its previous owner, Saadia ...

Cursive logos were all but declared dead in 2024 after even Johnson & Johnson ditched its iconic script logotype, controversially followed by Washington College. Gen Z just can't read joined up ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Washington College I was initially skeptical when I heard a college had ditched its ...

Johnson & Johnson is signing off on a new logo. The health care giant said Thursday that it will replace the well-known signature script it has used since 1887 with a modern look that reflects its ...

Cursive writing might be too complicated for people looking to live or start a business in Coral Springs. As part of “branding” itself, the city on Friday redesigned its logo to read, “Coral Springs … ...

NEW BRUNSWICK - Johnson & Johnson, the New Jersey health care giant with a storied history, underwent a reboot on Thursday when it replaced its 136-year-old script logo with a more modern style ...

My son Bob plays a lot of golf. Unlike me, he’s a pretty low scorer, but like me, he plays left-handed, eschews a golf glove and likes the look of the logo of a certain equipment maker: Titleist. When ...

Olive Garden’s old logo—which, by virtue of how long it’d been around, had achieved something of an iconic status in the universe of sit-down chains—looked like the signature of a teenager who was ...

Opinions expressed by Entrepreneur contributors are their own. It’s the end of an era for pharmaceutical and consumer product behemoth Johnson & Johnson, with the announcement that it will be changing ...

Benny’s Carwash and Oil Change is changing its logo and color scheme, dropping its 1950's-style pink and light blue neon cursive logo and even "carwash" for a bolder, cleaner design. “Our existing ...

NFL.com reports the New England Patriots are ditching their cursive and curvy logo for block lettering. Here is an image with the old logo on the left and the new dark blue iteration resting on the ...