The importance of aligning operational activities can’t be overstated. How well a company carries out activities to create, produce, sell and deliver products to customers is the differentiator ...

In the past few years, organizations have responded to a series of supply chain shocks mostly by employing isolated risk-mitigation strategies within planning, direct materials or manufacturing — ...

Technology alone is no longer enough. Organizations face an unprecedented proliferation of tools, platforms and systems, each ...

During my first foray into marcomm leadership, every project seemed on fire. If the project was due at 3 p.m., the first draft was ready at 2 p.m., giving little time for adjustments. I noticed this ...

In today’s competitive B2B landscape, marketing teams face increasing pressure to deliver qualified leads and drive revenue despite limited resources. Account-based marketing (ABM) has emerged as the ...

I've written extensively about the universal semantic layer, an emerging (and sometimes misunderstood) concept. A semantic layer abstracts a corporation's business metrics, or standard units of ...

Imagine that a recent call from a disgruntled client has made it all too apparent that there is a disconnect, or lack of alignment, between departments when it comes to CRM. According to the client, ...

Location-agnostic leadership prioritizes building connected teams, cross-functional alignment, customer obsession and performance through intentional design. It includes real-world examples from a ...

The saying ‘no good deed goes unpunished’ often applies to cross-functional work within organizations. There is not enough cross-functional collaboration between security and related IT disciplines, ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

In an era influenced by powerful algorithms, the intersection of SEO and PR is crucial but often overlooked by enterprise leadership. This partnership has its challenges. PR may not always acknowledge ...