December 19, 2006 The world of ambient media seems to grow more crowded by the day, as advertisers seek an opportunity to cut through the clutter of the myriad adverts which have dulled our awareness ...
"Ambient created the concept of making ad space available within the premises of a petrol station back in August 2006 when we noticed that petrol stations were high traffic spots, ideal for targeting ...
He's the guy who plays squash on the weekends, and looks forward to the Italian sausage barbecue after the game. The answer: ambient media. As a consumer I'm trained to look out for ads. I expect the ...
Ambient media are a new and trendy option for low-budget advertising, as well as progressive brand communication. Initial research results have confirmed what experts suspected ambient media are more ...
According to research provided by JCDecaux and sourced by BBC Daily Life 2003, in the previous year, 80 per cent of the UK population was home by 6.30pm during the working week. By 2003, this figure ...