NEW YORK--(BUSINESS WIRE)--Affinity Solutions (Affinity), the leading consumer purchase insights company, today announced that it has been recognized as an Enrichment ‘one to watch’ in the Modern ...

Marketing tech leaders from DoubleVerify, Claritas, Lexitas and professional NWSL & USWNT icon unite to strengthen accountability and confidence in advertising and media measurement NEW YORK, ...

Cincinnati, OH, Jan. 24, 2023 (GLOBE NEWSWIRE) -- Claritas®, a data-driven company that helps marketers achieve superior ROI, and Affinity Solutions, the leading consumer purchase data platform ...

NEW YORK--(BUSINESS WIRE)--Affinity Solutions (Affinity), the leading consumer purchase insights company, today announced the launch of Comet TM, a powerful intelligence platform that uses consumer ...

Affinity Solutions today unveiled its Purchase-Driven Marketing Cloud, a software suite designed to help organizations uncover insights from purchase data and measure the sales impacts of their ...

Just about every measurement provider is trying to get its hands on more viewership data ahead of the upfronts. On Wednesday, outcomes-based measurement provider Affinity Solutions announced a new ...

NEW YORK—Samba TV has partnered with Affinity Solutions to offer brands and advertisers cross-platform measurement of return on ad spend (ROAS) and targeted solutions, the company said today. The ...

We’re pleased Affinity Solutions is leveraging AWS Clean Rooms to offer their customers a secure environment where they can analyze Affinity Solutions’ transaction data alongside their own first-party ...

Integration of purchase data with commerce media platform makes valuable first-party audiences accessible and actionable at scale for advertisers Affinity Solutions, a leading consumer purchase ...

AUSTIN, Texas, Oct. 2, 2023 /PRNewswire/ -- AMBA, a national leader in affinity marketing solutions and supplemental insurance and benefits, announced today that it has acquired the assets of Oozle ...